Project Description

This project was a challenge, we had very little design information and had to rely on photographs of existing retail storefronts and other center precedents to pull together the compositions.   These 3D renderings were used to pre-lease space before the renovation of the retail center started. Ripple had to use their experience in retail and commercial architectural design to fill in the blanks before a concrete design was even approved.  The settings for these 3D renderings contains both dusk and daytime lighting conditions to show off  the lifestyle within. The renderings were later used in an overall video presentation that targeted millennials.

 

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